Yamaha Hotshot photo

Tyler Fitzpatrick's two sons, Ben (1.5 years old, shown on the sled) and Jack, three years old (beside his little Suzuki 50 quad) getting ready to build their riding skills.
Yamaha's 2018 SnoScoot for youth.
Gear

With Yamaha’s 50th anniversary comes the 2018 SnoScoot, Sidewinder expansion and Apex departure

To celebrate 50 years in the business, Yamaha releases seven limited edition models, a new suspension system for the Apex and a youth snowmobile.

by Kirsten Armleder
Picture of orange Moto-Ski
Old Sled Zone

Old Sled Sighting: 1979 Moto-Ski Futura and Yamaha Enticer Deluxe

Our Old Sled Zone posting last week inspired one of our readers to forward us pictures of his own vintage Yamaha Enticer plus a Moto-Ski Futura.

An old beauty - a Yamaha 340.
Old Sled Zone

Old Sled Sighting—70’s Yamaha Enticer ET Deluxe

The Yamaha ET 340 Deluxe—deluxe because it had electric start—was a machine to be reckoned with on the snowmobile trails in 1970's.

Picture of Yamaha consumer display.
SnoRiders Insider

Yamaha unveils impactful new consumer show display for 2017

Yamaha Motor Canada set out to construct an innovative new corporate display that would reflect the company’s vision and brand in Canada.

A vintage Yamaha Phazer.
Old Sled Zone

Old Sled Sighting: 1980’s Yamaha Phazer, “the sled that began a new era of snowmobiling”

The Phazer was developed to offer real sports riding in a variety of conditions.

Picture of a vintage Yamaha Inviter.
SnoRiders Insider

Old Sled Sighting—1984 Yamaha Inviter: a truly unique snowmobile that missed the mark(et)

The Inviter was built to deliver ride attributes that directly paralleled how enthusiasts “actually” rode – 30-mph, negotiating twisty, wooded trails.

Picture of rusting snowmobile in backyard.
Old Sled Zone

Old Sled Sighting: Yamaha 340 ET Enticer – An original muscle sled

These high performance Yamaha machines featured some of the industry's leading edge snowmobile technology of the day.

Joel Basaraba, new Marketing Coordinator at Yahama Canada.
SnoRiders Insider

Yamaha Canada appoints new Marketing Coordinator

Joel Basaraba has been appointed to the position as Marketing Coordinator for Yamaha Canada with specialization in ATV, SSV and snowmobile products.

Yamaha officials cutting a red ribbon.
SnoRiders Insider

Yamaha Financial Services launches new retail finance program

Dealers and customers will be able to access a number of new options designed to make Yamaha ownership more flexible and convenient.

Picture of Yamaha vehicle in their head office lobby.
SnoRiders Insider

Yamaha Motor designates North America as snowmobile global headquarters

The new North American Snowmobile Division will take the lead in managing Yamaha’s worldwide snowmobile business, including product development.

Chris Reid, centre, with Yahama corporate executives.
SnoRiders Insider

Chris Reid signs off on his “Yamaha Sled Talk” blog as he leaves Yamaha

Chris Reid, long-time snowmobile sales manager at Yamaha, bids the company and his blog a final goodbye.

2017 Thundercat from Cat.
Gear

Unleashing of the new 2017 snowmobiles

The Big Four have released their new 2017 sleds, and here they are, all in one place.

by Kirsten Armleder
The new B-TX LE is based on a pure mountain sled with special features aimed at sea level back country riding.
SnoRiders Insider

Yamaha unveils drastically increased performance levels for 2017 sleds

The Sidewinder takes the lead as Yamaha’s new flagship snowmobile.

A Grizzly ATV with a Camoplast 4TS track conversion kit.
SnoRiders Insider

A visit to Yamaha Motors head office

Writer Keith Powell had the opportunity to visit the big city of Toronto recently, and stopped in at the Yamaha head office.

by Keith Powell
Yamaha orange and blue mountain sled.
Gear

2015 is Yamaha’s re-entry into the mountain market

Yamaha released its new 2015 snowmobile lineup.

by Kirsten Armleder
Photo of new 2014 Arctic Cat and Yamaha snowmobiles
SnoRiders Insider

Arctic Cat announces engine and co-brand agreements with Yamaha Motor Corporation

Arctic Cat Announces Engine and Co-Brand Agreements with Yamaha Motor Corporation

Key Yamaha Dealers