The website Arctic Insider is reporting that Arctic Cat operations veteran Craig Kennedy has been named Vice President of the company’s Snow and International division by new owners Textron Specialized Vehicles.
“In his new role, Kennedy will oversee all aspects of Snowmobile engineering, marketing and sales, including Arctic Cat brand management and marketing strategy, snowmobile sales, dealer development, product planning and new product development. Kennedy will also will lead the international sales team for snowmobiles, side-by-sides, ATVs and personal-transportation vehicles,” stated the Arctic Cat Insider.
The report also stated that Craig Kennedy will work out of Arctic Cat’s facility in Thief River Falls, Minn., will report to Textron’s President Kevin Holleran and serve as a member of the TSV Senior Leadership Team. Most recently Craig Kennedy was the director of product development for Arctic Cat's side-by-side, ATV and Parts, Garments & Accessories product lines.
Read the entire Arctic Insider article here.